Patagonia is a California-based clothing company founded by Yvon Chouinard in 1973, focusing mainly on high-end outdoor clothing.
The font used for the company logo is probably Belwe Bold. Designed by George Belwe for Schelter & Giesecke in Dresden, Belwe is a commercial typeface available in five weights, Light, Medium, Bold and Condensed. More details about it can be found here.
Download Belwe Font
The Belwe font identified above is not available for free, please follow the link above and purchase the font. Meanwhile, you can take a look at our collection of fonts for cars, pop music and apparel as well as round-ups of new & fresh fonts around the web.