Fruit of the Loom is an American company that manufactures clothing, particularly underwear. The company’s world headquarters is in Bowling Green, Kentucky. It is currently a subsidiary of Berkshire Hathaway.
The font used for the logo of the company is Futura Book, a geometric sans serif designed by German type designer Paul Renner and based on geometric shapes that became representative of visual elements of the Bauhaus design style of 1919–33. You can preview and buy the font here.
Download Futura Font
The Futura font identified above is not available for free, please follow the link above and purchase the font. Meanwhile, you can take a look at our collection of fonts for cars, pop music and apparel as well as round-ups of new & fresh fonts around the web.