Fendi is an Italian luxury goods brand started in 1925. The brand is famous for its fur and leather products, especially its “baguette” handbags.
The famous inverted “Zucca” or “FF” logo was created by Karl Lagerfeld in 1965. The logotype beneath was designed using a font very similar to Helvetica Bold by Max Miedinger in 1957. Helvetica is a commercial font and you can view more details about it here.
Download Helvetica Font
The Helvetica font identified above is not available for free, please follow the link above and purchase the font. Meanwhile, you can take a look at our collection of fonts for cars, pop music and apparel as well as round-ups of new & fresh fonts around the web.